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Top Social-Media Tools to Add to Your Arsenal

Social Media Marketing ToolsA company’s goal when marketing is to target the right audience and to engage and interest as many people as possible in that demographic.’s article, “Top 20 Social-Media Tools to Add to Your Arsenal in 2016” lists the latest social media marketing tools and provides insight into using them effectively and efficiently.

Some of these tools:

  • Help with time management -Allowing people to schedule what they are going to post at a specific time. (ex. Bundle post)
  • Help track progress -Analyzing what is working and what isn’t. (ex. Social Clout)
  • Help with targeting an audience -Providing content searches, competitor searches. (ex. Socedo)
  • Help ensure content is original -Scanning the web and checking copy. (ex. Secure My Social)
  • Help with audience engagement -Conducting research on what one’s followers are interested in and how to best appeal to them. Specific tools also provide this opportunity by allowing people to see Facebook content that is both private and public, making it easier to gain insight on their followers and find potential followers. (ex. Adobe Post)
  • Help make content go viral  -Helping you expand to other social media platforms (ex.  Babbly)

Check out the original article here: Entrepreneur’s Top 20 Social-Media Tools to Add to Your Arsenal in 2016

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